Huawei’s Pura 70 series, launched in China this April, is now making its debut in international markets, bringing its sleek design and impressive features to users worldwide. Although some vibrant color options remain exclusive to China, the global launch ensures that more users can experience the latest from Huawei.
Left to Right: Pura 70, Pura 70 Pro, Pura 70 Pro+, Pura 70 Ultra
We recently visited Huawei’s headquarters in Shenzhen and had the opportunity to explore all four devices in the Pura 70 series. While we’ve already covered the Pura 70 Ultra, as well as the Pura 70 Pro and Pro+, we’re excited to share our hands-on review of the vanilla Huawei Pura 70.
The Huawei Pura 70 boasts a 6.6” LTPO OLED screen, offering a compact feel in the hand. With a 120 Hz refresh rate and 2,500 nits peak brightness, this phone promises an exceptional viewing experience.
Featuring a single 13 MP f/2.4 selfie camera housed in a punch hole, Huawei has opted for simplicity, believing one camera serves users best.
We were impressed by the compact and stylish design of the Huawei Pura 70. With its flat frame, it stands out from the rest of the lineup. While the handling is comfortable, slightly more curved edges would have been preferable.
The front is protected by second-gen Kunlun Glass, which is Basalt-tempered and reportedly 100% more durable than previous flagship models. Huawei’s optimization of the manufacturing process, including the use of new materials, has contributed to this enhancement.
The rear panel features the iconic triangular camera island, symbolizing Huawei’s ongoing progress. Although the camera setup remains similar to the Huawei P60, there’s a new 50 MP sensor onboard this time.
We had the chance to experience the striking Rose Red color option firsthand. However, this vibrant choice remains exclusive to the Chinese market, disappointing fans of bold colors worldwide.
As mentioned in our hands-on review of the Pro and Pro+ models, the software on the Pura 70 devices remains consistent, running EMUI 14.2. Due to inclement weather during our visit to Huawei’s headquarters, we were unable to capture photos outside the conference room.
Internationally, the Huawei Pura 70 comes with 12 GB RAM and 256 GB storage. While the price in China starts at CNY5,499 (approximately €710), taxes and tariffs push the European price to €999, limited to the White or Black color options. Pre-orders are already available, with sales scheduled to begin on May 22.
